‘Wanted to work freely’: BLACKPINK’s Jennie reveals why she didn’t renew solo contract with YG Entertainment

BLACKPINK member Jennie fair as of late appeared because the first guest on the music talk uncover The Seasons: Lee Hyo-ri’s Red Carpet. At some level of her dialog with the uncover host Lee Hyori, Jennie spoke about contract renewal with YG Entertainment for community actions, and launching her gain label ODD ATELIER (OA) to administer her solo occupation.

For the unversed, YG Entertainment had announced on 5 December that BLACKPINK participants enjoy extended their routine contracts with the company. Alternatively, the company clarified on 29 December that the quartet has signed with the label for community promotions most productive, and might perchance perhaps fair pursue their particular person careers outside of the company.

BLACKPINK’s Jennie sheds light on discontinuing solo contract with YG Entertainment

In the brand new interview, BLACKPINK’s Jennie opened up on her resolution of now not signing a solo contract with YG Entertainment.  The singer acknowledged that she realized quite a bit since her rookie days and aimed to proceed that 7-year-veteran affiliation with the company, most productive as a community member. But when it involves her solo occupation, she wanted so as to attain particular person actions more freely and with ease.

Jennie extra added that she is grateful for her hasten to this level, as it has given her the courage to rob on the brand new verbalize of making her gain company OA. The crew, that has been working with Jennie for a in reality long time, has joined her on her new venture and she or he targets to enact her future solo projects without any obstacles

BLACKPINK’s Jennie talks about the birth of her gain company ODD ATELIER

The BLACKPINK member moreover shared two cents about the which methodology of her company title, ODD ATELIER. Jennie outlined that the company title expresses her passion or would prefer to total excellence in her future works, no topic how ‘unfamiliar’ or different the course is. She founded this company with the cause of pushing her gain limits.

The uncover host Lee Hyori requested Jennie if she plans to make different artists beneath her label. The latter answered that she didn’t intend on doing so whereas she was as soon as organising the company. But this concept has took place in her mind and she or he might perchance fair take into myth this concept in some unspecified time in the future. She quoted her gain title and acknowledged that her company will take care of the solo artist ‘Jennie’ for now.

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