NewJeans pens about ‘missing’ fans before second court hearing over ADOR contract dispute: ‘Your letters…’
NewJeans shares a heartfelt put up with fans factual hours earlier than the 2nd court listening to with ADOR. Meanwhile, the community faces a merely ban on just promotions amid the contract dispute.
The merely tensions proceed to mount between Good ample-pop community NewJeans and their agency ADOR. Lately, the contributors took a moment to join with fans by a delicate nonetheless extremely efficient gesture on social media.
A put up with deeper which come
On June 4, the contributors of NewJeans shared a warm and mawkish message on their independently operated social media legend. The put up, though short, carried a meaningful tone: “I learn your letters the day outdated to this, and they made me feel so supreme. I started to miss you. So I factual came.”
The caption used to be accompanied by a portray exhibiting a sportive hand gesture forming the shape of a cat’s head. It’s a popular pattern online. Though lighthearted in tone, the put up is being seen as a delicate emotional gesture at a time of big stress.
Posted on the eve of court listening to
The timing of the put up raised eyebrows across fan communities and media retail outlets. It came factual hours earlier than NewJeans used to be scheduled to seem for their 2d court listening to. It’s being held this day, on June 5, at the Seoul Central District Court’s Civil Agreement Division 41. The case centers on whether the uncommon contract between the community and ADOR stays unswerving.
The root of the dispute
NewJeans first took merely action in November 2024, after keeping an emergency press convention. They accused ADOR of breaching have confidence and mismanaging their actions. Claiming that the agency had repeatedly violated the phrases of their contract, the contributors announced that they no longer diagnosed ADOR as their merely advisor. They additionally published a brand novel community identity: NJZ, below which they began self-managed promotions.
ADOR, nonetheless, denied the allegations and pushed again with a lawsuit seeking to grunt that the uncommon contract silent stands. In accordance to ADOR’s merely team, a mere declaration of breach is no longer ample to invalidate a legally binding settlement.
What the major listening to published
For the length of the major court listening to, both parties maintained agency positions. NewJeans argued that returning to ADOR used to be no longer that you simply’ll seemingly be imagine due to the irreparable have confidence points. On the other hand, ADOR insisted that contractually, the community used to be silent gallop to them.
The court issued a non permanent injunction siding with ADOR. It prevents NewJeans from persevering with just promotions below NJZ with out unswerving approval. This incorporated restrictions on song releases, advert offers, and are dwelling appearances below their novel worth identity.
A message of reassurance to fans
Given the uncertainty surrounding their careers and public image, fans own carefully adopted every change. Many interpreted the June 4 social media put up as a delicate nonetheless heartfelt map of offering reassurance and gratitude to their honest supporters.
The message, centered on connection, comfort, and the longing to be with their fans, arrives at a very well-known time. It doubtless indicators the emotional toll this struggle has taken on the community.
Source credit : pinkvilla