Park Seo Joon partially wins 6 billion KRW lawsuit against restaurant owner, know how What’s Wrong with Secretary Kim is linked t

Park Seo Joon became as soon as embroiled in a lawsuit with a restaurant proprietor over the unauthorized expend of his photos for promotional capabilities. On July 3, the K-media outlet Herald Economy reported on the most recent update of the case – the actor partially received the case. Read to take hold of all regarding the origin of the ethical dispute and how one in all his most in model dramas is linked to it.

Park Seo Joon to be paid 5 million KRW in damages from restaurant proprietor

The court ordered a restaurant proprietor to pay Park Seo Joon 5 million received (approximately 3,700 USD) in damages for the usage of the actor to expand sales with out a formal settlement. Due to the actor’s popularity, he bills high bills for adverts.

In step with Park Seo Joon’s company, Awesome ENT, the unauthorized expend of his photos resulted in a essential monetary impact on him. They calculated that the actor lost roughly 1 billion KRW (approximately 736,000 USD) yearly in promoting bills over six years, as the restaurant did now not pay him a dime for the usage of his photos for promotional capabilities.

How is What’s Indecent with Secretary Kim linked with the case?

The scenario started after a scene from Park Seo Joon’s 2018 hit drama, What’s Indecent With Secretary Kim, became as soon as shot on the concerned restaurant. The scene integrated the actor having fun with ganjang gejang (soy sauce-marinated crab) there. Following that, from August 2019 to September 2023, the diner proprietor displayed banners featuring Park Seo Joon inner and initiate air the institution.

He even ran search classified ads on Naver for about six years. Upon discovering this, he took ethical movement, claiming that the usage of his image “with out consent” violated his “portrait rights.” His company acknowledged that that they had requested the promotional materials be taken down several conditions since 2019, nonetheless the restaurant continued to expend them, prompting a lawsuit of 6 billion KRW.

The company added, “We like got confirmed that secondary ache is ongoing via malicious mockery and slander regarding the contents of a lawful verdict.” Though they received the case, they’ll collect handiest 5 million KRW, as per the court’s ruling.