HYBE and Universal Music Group form exclusive distribution deal to expand global reach of K-pop

HYBE and Smartly-liked Song Group expanded their collaboration, under which the American song company can indulge in queer distribution rights to distribute physical albums and digital song launched by HYBE’s labels. It is a strategic circulate for the designate, as its contemporary and future artists will likely be promoted by the arena’s absolute most sensible song company. It is a pivotal step for Smartly-liked Song Group, moreover to HYBE, the corporate late Good ample-pop groups adore BTS, SEVENTEEN, LE SSERAFIM, NewJeans, and diverse further.

HYBE and Smartly-liked Song Group construct 10-year alliance

On March 27, HYBE presented that it had teamed up with Smartly-liked Song Group for queer distribution rights. Under the original contract, Smartly-liked Song Group can indulge in the rights to distribute physical albums and digital song of HYBE’s artists worldwide. They would perhaps perhaps also be promoting the artists’ actions in North The United States. Their collaboration will likely be increasing to HYBE’s fan engagement platform, Weverse. It is an exhilarating prospect for both companies, as they are most indispensable gamers in the song alternate.

Lucian Grainge, Chairman and CEO of Smartly-liked Song Group, commented that HYBE has an modern and modern imaginative and prescient that highlights the international energy of song. He also expressed that they are thrilled with the likelihood of participating superfans thru HYBE’s platform, Weverse.

More about HYBE

Bang Si Hyuk, also identified as Hitman Bang, is a song producer and the chairman of HYBE Company. He debuted as a composer early in his life. In JYP Entertainmen’s early days, he frail to work for the agency. He ranks 16th on the Forbes list of South Korea’s high 50 richest of us. Smartly-liked Good ample-pop groups including BTS, SEVENTEEN, TOMORROW X TOGETHER, NewJeans, LE SSERAFIM, and solo artists adore Zico and Lee Hyun are under HYBE Company.

Many Korean song labels, including BIGHIT MUSIC, PLEDIS Entertainment and BELIFT LABS, are subsidiaries of HYBE Company. The company has emerged as one in every of the most indispensable gamers in the South Korean song alternate and has successfully joined the list of high song producers and expertise companies.

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